Background on gamification and playful experiences, examples of games

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LIITE 3 Background on gamification and playful experiences, examples of games MOSAIC ohjausryhmän kokous 14.5.2014 Esittäjä Jouko Heikkilä, kalvot ja pohjatyö Janne Laine VTT Technical Research Centre of Finland MOSAIC- Monimutkaisten palvelukokonaisuuksien hallinta simuloinnin ja pelien avulla Hankkeen tavoite Mosaic-hankkeen tavoitteena on edistää tasapainoisella tavalla sosiaalija terveydenhuollon palvelukokonaisuuksien toiminnan laatua, turvallisuutta ja tehokkuutta tuomalla palvelukokonaisuuksien toiminnan hallintaan uudenlaista monimutkaisten adaptiivisten järjestelmien ajattelutapaa ja käsitteistöä. Ajattelutavan käytäntöön viemisen tueksi luodaan myös pelillisen simulaatiotyökalun prototyyppi. 02/09/2014 2

Gamification and playful experiences Pelillistäminen ja leikilliset/pelilliset kokemukset 02/09/2014 3 Flow theory as a scientific basis for gamification Mihaly Csikszentmihalyi s influential flow theory is often mentioned when discussing the psychological basis of gamification. Flow refers to an optimal experience, a state of mind during which people typically experience deep enjoyment, creativity, and involvement with the activity they are performing. Csikszentmihalyi (1990): Flow The Psychology of Optimal Experience 02/09/2014 4

Typical characteristics of flow experience Focused attention. Person s attention is completely absorbed by the activity (no room for worries or distracting thoughts). People become so involved in what they are doing that the activity becomes spontaneous. Feeling of complete engagement in a creative or playful activity Sense of control, freedom from the sense of worry about losing control that is typical of many situations in normal life Loss of self-consciousness Feeling of becoming a part of a greater system through interaction Growth of self (skills and knowledge) through enjoyable interaction Sense of time is transformed 02/09/2014 5 Conditions that are helpful in creating flow states Activities are goal-directed Goals are usually clear Activities are bounded by rules There is feedback of one s actions (usually immediate) Activities require skill Activities provide challenges, opportunities for action There is an appropriate balance between skills and challenges Person is challenged to do her best, and can constantly improve her skills ( skills in a wide sense, including knowledge and understanding) 02/09/2014 6

Complexity of consciousness increases as a result of flow experiences 02/09/2014 7 Gamification Games have built-in mechanics, processes, and elements that are seen as beneficial in creating optimal experiences In gamified solutions in the application areas outside of the entertainment games, the processes and mechanics of (entertainment) games are adapted to so-called serious games or other (non-game) solutions with gamified aspects. Validation: user experience measurement, behavior changes, 02/09/2014 8

Assumed general benefits of gamification Gamification is assumed to make an application or service attractive, engaging, and motivating to its users, capturing attention and motivating people to push themselves to perform difficult tasks, which could otherwise be perceived as frustrating providing a sense of control and empowerment enabling people to experience situations from the points of view of other persons / roles allowing people to experience future conditions or states 02/09/2014 9 Game mechanics, processes, and elements Basic game mechanics: rules and procedures of the game Feedback Rewards Measurement of progress and achievement Storytelling: the sequence of activities/events that unfold during a game Aesthetics, visuality: the look and feel of the game Technology: games can be low- or high-tech, on physical or digital medium(s), using various types of materials and ways of interaction 02/09/2014 10

Game Experience Dimensions According to the Gaming Experience Questionnaire (GEQ) The core GEQ includes seven factors: Imaginative and sensory immersion Competence Flow Tension Positive affect - fun & enjoyment Negative affect Challenge/Suspense. FUGA, The fun of gaming: Measuring the human experience of media enjoyment For social (multi-player) games, three social presence components: Psychological involvement empathy Psychological involvement - negative feelings Behavioral involvement Post-game experience components: Positive experience Tiredness Negative experiences Returning to reality 02/09/2014 11 Playfulness Playfulness is a powerful motivator for behavior Playfulness appears to be a concept whose meaning everyone knows but which no one knows how to define Playfulness is characterized by cognitive, physical and social spontaneity, manifest joy and sense of humor in children; and gregariousness (sociality), uninhibitedness, comedic expression and dynamicity in adults It has been suggested that playfulness as an activity corresponds to the behaviorally observable component of flow experience Digital games have become one of the most popular and socially acceptable ways to experience and express playfulness among adults 02/09/2014 12

The 22 PLEX Playful Experiences Captivation, forgetting one's surroundings Challenge, testing abilities in a demanding task Competition, contest with oneself or an opponent Completion, finishing a major task or reaching closure Control, dominating, commanding or regulating Cruelty, causing mental or physical pain Discovery, finding something new or unknown Eroticism, a sexually arousing situation Exploration, investigating an object or situation Expression, manifesting oneself creatively Fantasy, an imagined situation Fellowship, friendship, communality or intimacy Humor, fun, joy, amusement, jokes or gags Nurture, taking care of oneself or others Relaxation, relief from bodily or mental work Sensation, excitement by stimulating senses Simulation, an imitation of everyday life Submission, being part of a larger structure Subversion, breaking social rules and norms Suffering, loss, frustration or anger Sympathy, sharing emotional feelings Thrill, excitement derived from risk or danger 02/09/2014 13 Kommentteja tai ajatuksia pelillisyydestä ja pelillistämisestä? 02/09/2014 14

Examples of gamification: Citizen science Citizen science makes it possible for non-scientists to participate in scientific research by allowing them, for example, to carry out observations on scientific data in a game-like manner, making a laborious task attractive and engaging. 02/09/2014 15 Example, health care management game: Assisted Living Community Players act as the management of an assisted living company. Strategy, HRM issues, and finding a genuine balance between people & 'profit' are the main subjects in this management game. http://www.businessgameshop.co.uk/bu siness-games/business-game-catalog- /health-care-games BusinessGameShop.co.uk has created multiple Health Care Games for pharmaceutical companies, assisted living communities and production companies for medical supplies. 02/09/2014 16

How to use war games as a strategic tool in health care In late 2010, senior managers and clinicians from the English National Health Service (NHS) gathered with colleagues from regional and city governments to deal with a problem all too familiar to health care executives elsewhere: to prepare for health care policy changes that the newly elected government was planning. To determine how best to respond, they used a technique widely employed in business but rarely utilized in health care war games. Given today s uncertainties, war games could be a useful tool for other health care organizations. The games could enable them to better anticipate the effect of regulatory changes, the influence of new technologies on care delivery and economics, and the impact of new entrants with different business models. The games could also help health care organizations better prepare for negotiations with major suppliers. War games are interactive sessions with a defined sequence and clear rules. Teams are assigned to play the role of different stakeholders in a health system, these might include payors, hospitals, physician groups, regulators, and suppliers. In the game s first round, the teams are asked to respond to a given challenge; the actions each team can consider are stipulated by the game s rules, which are based on what is permissible within the system. Elizabeth Bury, John Horn, and David Meredith. How to use war games as a strategic tool in health care, Health International 2011 Number 11, p. 28 37. 02/09/2014 17 Kuvapaikka (ei kehyksiä kuviin) MOSAIC-pelityöpajaan valitut pelit

Lean Lego Game - 4 Rounds to Successful Lean Training The Game: The game is played with 4 teams of operators who work different stations. 1. First team sorts the Lego bricks into colours 2. Second team sorts the bricks into different sizes (keeping colours separated) 3. Third team sorts the bricks into specific lots required to build a Lego house 4. Fourth team takes specified bricks and builds a house according to the instructions Round 1 - Push System Teams sort and build as fast as possible. Inventory piles up. Chaos ensues. Debrief. Discuss waste, inventory, 7 wastes, push vs pull, kanban. Round 2 - Pull system Install buffer limits between stations and only build when buffers empty. Debrief. Discuss solving unleveled process and the concept of a work cell. Round 3 - Work Cell Simultaneous house construction in work cells. Debrief. Discuss concept of kaizen. Round 4 Kaizen Teams allowed to change what they want to improve process. Conclusion and final debrief. http://www.leansimulations.org/2011/02/lean-lego-game-4-rounds-to-successful.html 02/09/2014 19 Friday Night at ER http://www.fridaynightattheer.com/ The game simulates the challenge of managing a hospital during a 24-hour period. Players perform distinct functions, but they come to realize they also depend on one another. What Can it Teach? Systems Thinking: managing interdependence, complexity, delay Collaboration: shared accountability, coordinated action across functions Innovation: working with mental models, openness to redesign Use of Data: system performance data, measurement Structural Thinking: designing for performance 02/09/2014 20

Pandemia Ryhmän asiantuntijat joutuvat kohtaamaan elämänsä haasteen: eri puolilla maapalloa on puhjennut peräti neljä pandemiaa, jotka uhkaavat koko ihmiskuntaa. Ryhmän jäsenten täytyy työskennellä yhdessä, omia vahvuuksiaan hyödyntäen, jotta taudit eivät valloita koko maailmaa. Kello käy armotta, kun uusia tautipesäkkeitä puhkeaa kuudella mantereella. Ehdittekö löytää parannuskeinot ennen kuin on liian myöhäistä? Pelaajien on samaan aikaan organisoitava tutkimustyötä parannuskeinojen löytämiseksi ja taisteltava uusia epidemioita vastaan. Pystyvätkö pelaajat pitämään tartunnat kurissa niin kauan, että parannuskeino jokaiseen tautiin saadaan keksittyä? 02/09/2014 21 Life Coach Anna ystäviesi ratkaista ongelmasi! Onko sinulla jotain sydämelläsi? Tämä pelin avulla löydät ratkaisun pieniin ja suurempiinkin ongelmiin, eikä naurussa säästellä! Esitä ystävillesi ongelma. Nyt he saavat etsiä kädessään olevista ratkaisukorteista omasta mielestäään osuvimman. Sinä saat valita tarjotuista vaihtoehdoista itsellesi mieluisimman, ja siirtyä askeleen lähemmäs kohti täydellistä henkistä tasapainoa! 02/09/2014 22