VTT and growth oriented SME companies 18.1.2012
2 Share of SMEs export - selected countries, 2007 100 % Share of products export of the country, % 90 % 80 % 70 % 60 % 50 % 40 % 30 % 20 % 10 % 0 % 44 51 58 56 72 68 28 20 15 16 16 10 11 12 15 19 6 9 17 17 17 7 7 9 Suomi Ruotsi Ranska Tanska Itävalta Italia *) Vertailussa yritysten koko perustuu yksinomaan niiden henkilöstön määrään. Lähde: Eurostat, External Trade Statistics by Enterprise Characteristics 250-50-249 10-49 0-9 18.1.2012
3 Challenges SMEs are challenging target group Countless companies, they are spread all over Finland and they operations philosophies varies Cash flow should be generated immediately this set challenges to research and development projects They expect hands on approach theoretical approach is strange to them Their R&D spending is quite small
4 Invoicing of SMEs VTT Group AR ST IP VTT ES Invoicing, M 9 2,8 0,3 6 Share of company inv., % 14 21 26 30 Number of SME customers 520 380 30 900 SME invoicing of SME is near 18,1 M (2008 it was 15,9 M ) Which is 20% of company invoicing
5 We already have connections to SMEs We communicate our services in seminars, fairs, customer magazines and wide communication effort to newspapers etc. We have establish wide Regional Agent network to reach SMEs in differnt part of Finland (in 14 places) Our www-pages tell widly what we can do and how we can help companies from idea phase to testing phase We offer participation in research projects both national and international i.e. EU Research for SME projects
6 What can we offer to SME? Technology foresight Development of networks and partnership Technology transfer - IPR Product and process/production development Research Development Testing Troubleshooting Connect companies to international research projects
7 Possible profiles of interesting SMEs Growing, expanding to foreign markets (TEM customer strategy segment) Companies that are part of the value chain of te big brand owner VTT s own spinn off companies Innovative, technology developers (RND intensiv) who have own product hopefully venture capital firms are interested
8 Profitable SME business 1. Segmentation of SMEs to increase the impact of marketing and sales 2. Develop special solutions for selected SME segments Co-operation with regional players (like technology centres) Develop regional agents as integral part of our supply chain Built national and EU funding as part of our solutions 3. Active sales to chosen SME segments 4. Special SME project execution
9 Regions TORNIO ROVANIEMI NIVALA KAJAANI VAASA SEINÄJOKI VALKEAKOSKI SATAKUNTA TURKU LAHTI VARKAUS JOENSUU JYVÄSKYLÄ LAPPEENRANTA KOTKA 9
10 How will VTT and it s partners create added value for a target group which should renew Finnish economy and ensure the growth?
11 What are we looking for? Service portfolio of growth companies Quick and effective development Model which ensures easy accessibility to our services Open ecosystem with win-win situation for all
12 SME companies in Finalnd our focus SME companies About 250 000 Growth oriented SMEs about 2 500 companies Micro (1..9 hlö) 233 000 Small(10 49) 14 000 Medium. (50..249) 2 400 Large(yli 250) 620 Partners and
13 Model for growth companies Fast develpment path. Reduced technical risk. Immediate business impacts Idea Markets Technolgy Business xx Testaa ja teravöi menestysreseptisi Are you a large company of the future? Profile yourself - we will contact you within 24 h. Tunnista tulevaisuutesi tee tulevaisuusmatka Tee itsesi tunnetuksi Nopeuta olennaisen aikaansaamista Tuotanto- ja teknologiaratkaisuja Hallitse rahoitus ja riskit Tunnista toimintaympäristösi Ideasta kaupalliseksi palveluksi Tunnista ja hanki asiakkaita ympäri maailman Hallitse patentit ja muut IPR:t Vahvista hallitusta ja johtoa Tunnista ja hanki partnereita ympäri maailman Kaupallista muiden teknologiaa Täydennä kasvun vaatimia kyvykkyyksiä
14 New business Business idea, markets etc. New concepts, products, services Supply chain and production Customer Business and partners